Reporting done by hand, carefully, one record at a time.

Who are we and what do we do?

Essentially we're a reporting service that produces weekly lead/contact record reports of new and pre-opening restaurant, bar, hotel, country club, cafe, assisted living and amusement openings. Reports are delivered by Email, FAX, Mail, Labels, or on Disk; 48 weeks per year.

Who's the information for? Our information is provided for use by restaurant & hospitality suppliers, brokers, manufacturers, investment personnel and end-users to be aware of the changes in activity on a weekly and ongoing basis. By empowering a sales force and credit departments with accurate and quality data, our service helps a company pinpoint when and how to bring ideas and products to an end-user while they're making decisions and their business is new. The analysis end of our business provides clients with trend and analytical data not available elsewhere.

How do we do it? Through private and public sources we gather, research, verify, qualify and fix data from more than 600 daily and weekly sources. Our highly trained staff sift (average 3-plus years experience in our office) through laborious mountains of data producing a service unequaled in the new business data field. We've instituted a complex step by step approach including record-by - record in-house research analysis judgment. The payoff is a qualified, clean weekly report that clients keep for years. See what some people are saying about us! To ensure this all comes together correctly, we make an average of 6 phone calls per lead/contact record. Multi-unit records average more than 10 phone calls per contact record.

We even call the neighbors! If no phone listing is yet available (too pre-opening) we'll do the next best thing. We'll call neighboring businesses to check on activity ensuring more solid research for sales departments. All in all we produce more than 42,000 lead/contact records of new openings each year in the foodservice and hospitality industry. Our database can be sorted any way you like for optimum advantage.

For a breakdown of our database and its percentages please go to our details & data page.